Carnegie Medal of Philanthropy Media Relations and Event Program
Carnegie Mellon University hired JHC on behalf of the Carnegie Medal of Philanthropy host committee to orchestrate the 2007 event and develop a far-reaching public relations program. JHC mapped out a two-day series of meetings and events around a central theme of philanthropy, and produced and directed the awards ceremony which was emceed by NBC’s Tom Brokaw.  Highlights of the campaign include 170 million branded media impressions and a 90-minute international special on the event broadcasted by C-SPAN.